Forrester Research predicts IT spending will rise 6.6 percent in 2010. This is a stark contrast to 2009, where IT spending fell 8.2 percent in the U.S. and and 8.9 percent overall in international markets.

Hardware and software investments will drive the rise in spending, with software projected to rise 9.7 percent.

Read more from Nasdaq.com. Here’s to a strong tech marketing 2010!

Posted: Wednesday, January 13th, 2010 | Business to Business Marketing, Economy, Industry Trends, Marketing Research, Recession marketing, Research and studies, Sales and Marketing, Technology Marketing
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